Intellectual Property

file provisional patent ~ $70
patents don’t protect you that well
you can license with a provisional patent
keep it pantent pending for the life of the product (since most of the products go in and out so fast now)
use NDAs
you can keep re-licensing after a year
learn how to make license agreements (it’s like a chess game)
if there’s a similar idea patented, you can license it from them.
your marketing material should sell better than yourself
most communication goes through LinkedIn
you need to promote it before building the prototype.
one minute prototype video is better than sending the prototype (check TV infomercials)
TV infomercials companies don’t care about patents (telebrands, all-stars)
pitch at least to 20 companies. don’t get the big dogs, get the medium dogs that want to become big
show a lot of confidence
you can’t file again the provisional patent if you made it public
make a Sell Sheet

USPTO